Product architecture · draft one
1 Sep 2026

Agentic
Funnel

Every visitor to every Tai Lopez property gets a fingerprint the moment they land — before a name, before an email, before they've decided anything. A swarm of agents reads what that fingerprint does: which of the 25 offers they opened, how far into the video they got, where the cursor stalled, which price they hovered and walked away from.

Then he types his email into the Free Mentor Tips box. In that instant the anonymous history attaches to the address — and the sequence he receives is written around what he already showed you he wanted. Not a broadcast. Not a segment. His own behaviour, sold back to him.

11.3M
Followers across 4 platforms
25
Live offers to route between
10
Agents in the swarm
6
Events booked through Feb 2027

Clarity, except it remembers

Microsoft Clarity throws the tape away. It shows you a heatmap of strangers and forgets each one the moment they leave. The capture layer here is the same instrumentation bound to a durable fingerprint — so the record accumulates across visits, and by the time an email arrives there is already a person attached to it.

Session replay · fingerprint a7f3c1d0…9c21
What the tag records
Device entropy

Assembled once, hashed, stable across sessions without a cookie.

  • Canvas + WebGL render hash
  • Font stack & audio context fingerprint
  • Screen, DPR, timezone, language
  • Hardware concurrency, device memory
  • IP → ASN, carrier, coarse geo
Attention

The part Clarity gives you. This is the raw material the agents read.

  • Scroll depth & dwell per section
  • Cursor path, hover heat, hesitation
  • Rage clicks, dead clicks, thrash
  • VSL watch percentage & drop-off point
  • Tab blur / return, exit-intent vector
Commercial

Where the money signal actually lives.

  • flow.php offer id + utm_campaign hit
  • Price block time-in-view, no click
  • Checkout reached / abandoned
  • Repeat visits, recency, session count
  • Quiz answers, form partials (unsubmitted)

Five stages, one loop

Click any stage. Behaviour flows left to right until it becomes an email — and outcomes flow back into the profile, which is the part that makes it compound instead of just fire.

Swipe the flow sideways
02

Capture

Session replay and heatmaps like Microsoft Clarity — except every tape is bound to a durable device fingerprint that survives the visit, so the record is cumulative instead of disposable.

  • Device fingerprint computed client-side, hashed, no cookie required
  • Full event stream: scroll, dwell, cursor, rage clicks, video %
  • Commercial signals: price hover, checkout abandon, offer-id hits
  • Written to an append-only stream keyed by fingerprint
  • Anonymous profile builds for days before an email ever appears
Agents running here · 1
  • IngestQwen · flash tier

    Turns raw DOM noise into typed events. Drops bots and bounces under 2s.

Ten agents, Chinese models

This is not one prompt. It is ten narrow agents, each with a single job, arguing about one visitor. The model choice is the reason the whole thing is affordable — reasoning over every session is a rounding error on open-weight Chinese models and a line item you would cancel on US frontier models.

Filter by stage
  • The core judgement call. Needs real reasoning, still costs a fraction of a US frontier model.

    runs on every decision
Why this is the whole argument

Scoring one session costs a few thousand tokens. Scoring every session across 25 offers and 11M followers' worth of traffic is millions of calls a month. At frontier pricing that is a business case nobody signs. At open-weight pricing it is a server bill.

Assumption to verify

The build assumes roughly an order-of-magnitude cost advantage per million tokens versus US frontier models. That gap is real today but moves constantly — it should be re-priced against live rate cards before anyone commits to a volume forecast.

Open weights, your metal

DeepSeek, Qwen, GLM, Kimi and MiniMax all ship weights you can run yourself. That matters twice: it keeps the cost curve, and it removes the cross-border transfer problem for EU visitors entirely.

Run a visitor through it

This is the routing engine itself, not a mock-up of one. Toggle behaviour on the left and watch the interest vector, the temperature and the generated sequence recompute — including the cases where the correct output is to send nothing at all.

Captured behaviour

Toggle what this fingerprint did. Everything to the right recomputes — the same way the swarm rescored the profile on every event.

Arrival
Attention
Commercial
Context
Archetype · assigned from Tai's own 12 Types
Seeker

Reading rather than shopping. Early in the relationship — here for the philosophy and testing whether he trusts the source.

Temperature
Cold
Heat score
3
Interest vector
  • Seeker60%
  • Knowledge Seller30%
  • Systems Builder10%
Generated sequence
3 emails · ceiling: Cold
  1. +0hStart with the cheapest thing I've ever sold

    Reading rather than shopping. So this send leads with Free Mentor Tips — the email capture on every page. this is where the fingerprint gets a name. Not a buyer yet. Give value, ask for nothing.

    Free Mentor TipsLeads with the seeker signal while it's still warm.
  2. +26hThe 67 lessons, if you only read three of them

    Reading rather than shopping. So this send leads with 67 Steps eBook — 67 lessons, money-back. the cheapest way to turn a reader into a buyer. Not a buyer yet. Give value, ask for nothing.

    67 Steps eBookSecond angle on the same interest, in case the first framing missed.
  3. +3dWhat I'd tell you if we had five minutes

    Reading rather than shopping. So this send leads with The 3 Trends — beginner guide to making money on social. costs less than a week of starbucks. Not a buyer yet. Give value, ask for nothing.

    The 3 TrendsEscalation. If this one is ignored, the sequence stops and the profile goes back to scoring.

In production the weights are not hand-written like this — the Interest Scorer infers them and the Optimizer rewrites them nightly from what actually sold. The deterministic version is here so the logic is inspectable.

What it routes between

The system is only as good as the catalogue behind it, and the catalogue is unusually deep — 25 live offers from a $1 ebook to a Hollywood mastermind, plus six events booked through February 2027. That range is exactly what makes per-person routing worth doing.

The ladder · read left to right
Swipe the ladder sideways
Free
1
  • Free Mentor Tips
Tripwire
2
  • 67 Steps eBook
  • The 3 Trends
Core
13
  • The 12 Types Personality Profit System
  • New 67 Steps
    FS-7303
  • 12 Foundations
  • 39 Triggers
  • 5 Minute Mentor
  • Viral Pages
  • Social Media Brand Accelerator
  • Copywriting Workshop
  • Sell Your Knowledge
  • 28 Different Streams of Income
  • Entrepreneur Starter Kit
  • 150 Body Protocol
  • Amish Homestead
Premium
6
  • 300 Frameworks of Wealth
  • 67 Ecommerce
  • AISMMA
  • AI CEO
    FS-9042 · utm=123
  • Traffic Mastery
  • 3 Done-For-You Ads
    FS-1396 · utm=112
Elite
3
  • 15 Minutes Call With Tai
    FS-8507 · utm=121
  • Private Mentor
    FS-1033 · utm=86
  • LA Mastermind
    FS-0173 · utm=133
Booked events · the highest-margin destination
  • Hollywood, Los AngelesSep 10–12, 2026The Hollywood Mastermind — Tai Lopez live with Joel Salatin & Dr David Busson sale
  • Oslo, NorwayOct 19–21, 2026Private Client Retreatprivate
  • Chateau Neuf, OsloOct 20, 2026SPARK Event 2026on sale
  • São Paulo, BrazilJan 16, 2027Private Member Entrepreneur Partycoming
  • LondonJan 29–31, 2027Private Member Entrepreneur Partycoming
  • Los AngelesFeb 26–28, 2027Private Member Entrepreneur Partycoming

What will bite

A pitch that skips this part is not a pitch, it is a demo. Four things decide whether this ships or gets shut down.

01

Consent is the gate, not a footnote

Fingerprinting without consent is not defensible under GDPR/ePrivacy, and his Oslo, London and São Paulo events put EU and Brazilian visitors squarely in scope. The tag ships in two modes: full capture after consent, anonymous aggregate before it.

02

Where the inference runs matters

Routing EU behavioural data to Chinese-hosted inference is a transfer question with real exposure. The answer is self-hosted open-weight models on infrastructure you control — same models, same cost curve, no cross-border transfer.

03

The Guardrail agent has a veto

Every generated email passes an earnings-disclaimer check and an unverifiable-claim check before it can send. Given the disclaimers already on tailopez.com, an LLM writing free-form income copy is the single largest risk in the build.

04

Fingerprints decay

Safari ITP, Chrome's privacy work and ordinary device churn all erode a fingerprint. Design for a half-life measured in weeks, treat the email as the durable key, and let the fingerprint be the thing that gets you there.